More Than Moisturizing, Hyaluronic Acid’s Anti-ageing Properties Go Next-level.

Why hydration’s powerhouse Hyaluronic Acid is also an anti-ageing gift to skin

Hyaluronic Acid, the moisture-binding secret behind skin’s plumpness. Dermatology’s most effective hydrating ingredient. And the ingredient that just keeps delivering. New ways of diffusing it into skin, are pushing its benefits beyond moisturizing. Innovations in treatments and innovations in formulas are heightening the ingredient’s impact to plump out lines. From micro-needles of solidified Hyaluronic Acid to diffuse into the skin’s deeper layer to several forms of it combined for upped efficacy, welcome to Hyaluronic Acid’s next generation.

First, Hyaluronic Acid, everything you need to know.

  • Hyaluronic Acid is not remotely acid.

It’s actually a sugar molecule (a glycosaminoglycan) that attracts water and moisture because of its specific structure. 1000X its’ weight. That’s how much water Hyaluronic Acid can hold.

  • Hyaluronic Acid must be topped up daily.

15 grams of Hyaluronic Acid are contained on average in the body. A third is broken down on a daily basis to make way for fresh supply. Hyaluronic Acid in skin is cleared out from the epidermis and degraded rapidly during cell renewal (desquamation) meaning its lifespan in skin is less than one day. Though the body makes 3 grams of new Hyaluronic Acid every day, this production falls with age1.

Next-generation formulas combine both high- and low- molecular weight Hyaluronic Acid
Now, new formulas take the benefits of Hyaluronic Acid beyond moisturizing, combining different-sized molecules for a 360° action in skin. LiftActiv Hyalu Mask contains both fragmented and higher-weight Hyaluronic acid to bring the highest concentration2 in a mask.

The larger-sized Hyaluronic Acid doubles the weight of moisture in the skin’s outer layer (Stratum Corneum) reinforcing skin’s barrier function and targeting skin inflammation. At its lower molecular weight, fragmented pure Hyaluronic Acid, which is key for skin’s bounce and youthfulness, delivers intense rehydration to skin and is known to fight ageing signs.

A Hyaluronic Acid cocktail for skin to make more

This mix of high and low molecular weight natural-origin Hyaluronic Acid is combined with further ingredients, known to target skin’s own Hyaluronic Acid. Natural-origin Agave Yeast and Licorice Extracts are known to protect Hyaluronic Acid in skin. Tests show the benefits of filling skin with this highly concentrated Hyaluronic Acid booster, free from fragrance and colorants. After 5 minutes of wrapping skin with a fresh cocooning effect (thanks to a specific gelling agent) skin is radiant, with noticeably improved softness.

With significant impacts on major signs of ageing3, Hyaluronic Acid in its next-level formulations and innovative treatments is proving its impact in helping skin to slow its ageing process.

1. Levin, J. et al, 'How Much Do We Really Know About Our Favorite Cosmeceutical Ingredients?' in The Journal of Clinical and Aesthetic Dermatology 3.2 (2010) pp.22-41 [Accessible at: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2921764/]
2. Among Vichy products
3. Vichy clinical trials: a significant impact in deepest wrinkle after 4 weeks

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